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Digital Demand Gen: NECI’s Impressive Growth Gains from building a New Digital Demand Generation Team

Digital Demand Gen: NECI’s Impressive Growth Gains from building a New Digital Demand Generation Team

by Brent Keltner | Oct 18, 2023

Digital Demand Gen: NECI’s Impressive Growth Gains from building a New Digital Demand Generation Team “We exceeded expectations for 2022. It was about building out the sales process and new demand gen capabilities. Without Winalytics’ expertise and support, we would...
Driving Rapid Account Expansion: How Persona-Based ABM Playbooks Goosed Parsable’s SQL Pipeline

Driving Rapid Account Expansion: How Persona-Based ABM Playbooks Goosed Parsable’s SQL Pipeline

by Brent Keltner | Jun 28, 2023

Driving Rapid Account Expansion: How Persona-Based ABM Playbooks Goosed Parsable’s SQL Pipeline “Our Winalytics partnership made value-driven prospecting, selling, and account expansion a reality.  The first shift was from a focus on our product to a focus on...

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  • How We Forge Strong Connections and Do Great Work, Even While Working Remotely Across 4 Countries
  • 3 Steps to Personalizing for Your Buying Committee
  • 4 Steps to Shift from Product Pitching to Business Outcomes 
  • 6sense: Driving Personalization with Intent Data
  • How to Empower Your Team to Be Evangelists for Your Brand

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