by Brent Keltner | Mar 31, 2022 | Uncategorized
Ben Robinson, SVP of Sales at Zeel@Work, talks to Brent about his innovative approach to connecting sales and account management to support faster account expansion and higher enterprise deal values with a team selling approach. To encourage all of his sales team...
by Brent Keltner | Mar 29, 2022 | Uncategorized
Are you missing out on getting business because you’re not asking your customers for referrals? The answer is probably, YES! This is just one of the many topics Alice Heiman and Brent discussed recently on her Sales Talk for CEOs Podcast. Most happy customers are...
by Brent Keltner | Mar 24, 2022 | Uncategorized
Brent talks to Beth Nelson at Plus Delta Partners about the power of reference selling as a business growth driver. Beth and the team at Plus Delta have figured out that they can grow much faster by learning their customers’ language and capturing their customer’s...
by Brent Keltner | Mar 22, 2022 | Uncategorized
In a recent conversation on the Stories Of Selling Human podcast, Alex Smith and Brent discuss how to close deals faster by using an authentic approach to sales discovery. While it may seem counterintuitive to busy sales people, in reality, taking a more authentic,...
by Brent Keltner | Mar 10, 2022 | Uncategorized
Be human. People buy from people they like, not from companies. Of course, building rapport will definitely not secure you a deal by itself. That’s more a function of the value you and your company can offer a buyer. On the other hand, NOT building rapport can lose...
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