by Brent Keltner | Dec 13, 2022 | Uncategorized
To build a culture of service to others, focus on personalization. Anyone who has ever volunteered with teens on soup lines will know exactly what I mean. One type of teen will show up on time and do everything asked of them, but do very little to engage patrons they...
by Brent Keltner | Dec 8, 2022 | Uncategorized
“We should always be pushing ourselves and our customers to grow and do better,” is how Marci Trares, VP of Customer Success at Activator, opened our conversation about the Customer Success (CS) team’s role in supporting revenue growth. All CS leaders understand...
by Brent Keltner | Dec 6, 2022 | Uncategorized
“I delete hundreds of emails every day, but I responded to yours. So, let’s get going.” That is how the CEO of an industrial automation company began a meeting with me at a recent conference. His interest was piqued, but he was also in a hurry to get to the point. It...
by Brent Keltner | Nov 29, 2022 | Uncategorized
I am a 2nd degree black belt. I got there by always checking my ego at the dojo door. I started karate at 47 to have an activity I could do with my then 7-year-old son and 5-year-old daughter. At the beginning, I was bad, really bad – the bottom quarter of any...
by Brent Keltner | Nov 22, 2022 | Uncategorized
“The best marketing strategy is helping people,” says Daniel Cmejla, VP of Community and Brand at Chili Piper. “Since we are all wired for connection, one of the easiest ways to help is to support authentic community development.” Daniel defines an authentic community...
by Brent Keltner | Nov 17, 2022 | Uncategorized
Last week, I was in a closing call with a new enterprise client. At one point, the Director of North American Sales, who was part of the buying group, broke into this huge smile. “I love that you just did a ‘trial’ close,” he said. “It was awesome the way you stepped...
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