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From Freemium to Phenomenal: How Hypothesis Achieved 70% CAGR and 90%+ Renewals by Personalizing Value

From Freemium to Phenomenal: How Hypothesis Achieved 70% CAGR and 90%+ Renewals by Personalizing Value

by Brent Keltner | Oct 18, 2023

From Freemium to Phenomenal: How Hypothesis Achieved 70% CAGR and 90%+ Renewals by Personalizing Value “Our partnership with Winalytics helped us develop a repeatable revenue model across the entire buyer and customer journey – from developing strategies to convert...
Tapping into Economic Buyers: How Knack Shifted Buyer Messaging to Bump Deal Values and Sales Growth

Tapping into Economic Buyers: How Knack Shifted Buyer Messaging to Bump Deal Values and Sales Growth

by Brent Keltner | Jun 28, 2023

Tapping into Economic Buyers: How Knack Shifted Buyer Messaging to Bump Deal Values and Sales Growth “We saw the Winalytics partnerships as a way to point ourselves toward a $10M annual run rate. With their help, we built out our value proposition, shifted to engage...
Buyers First: Mainstay’s Shift from Product Pitching to Selling into Buyer Value Leads to a Tripling of Sales Revenue

Buyers First: Mainstay’s Shift from Product Pitching to Selling into Buyer Value Leads to a Tripling of Sales Revenue

by Mark Field | Apr 26, 2018

Buyers First: Mainstay’s Shift from Product Pitching to Selling into Buyer Value Leads to a Tripling of Sales Revenue “We had a market leading AI-product but were not consistently bringing our unique value into sales conversations nor qualifying prospects around...

Recent Posts

  • How We Forge Strong Connections and Do Great Work, Even While Working Remotely Across 4 Countries
  • 3 Steps to Personalizing for Your Buying Committee
  • 4 Steps to Shift from Product Pitching to Business Outcomes 
  • 6sense: Driving Personalization with Intent Data
  • How to Empower Your Team to Be Evangelists for Your Brand

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