Our Process

value pathways

Value Pathways

Drive growth by focusing on buyer goals first, your product second across all your sales, marketing, and customer success interactions



Guide each buyer interaction with team-developed playbooks that capture your best sales, marketing, and customer success practices.



Use team training to introduce, practice, and further develop playbook tools while socializing best practices within and across your three revenue teams.



Achieve top performance by leveraging individual skills coaching to reinforce skills strengths, identify and address skills gaps for each team member.

revenue organization

Revenue Organization

Connect your three revenue teams into one revenue organization by adding to team-level goals a set of cross-team goals that put buyer value at the center.