content strategy playbooks

Content Strategy

Link content to buyer value across the buyer journey

prospecting playbooks


Lead prospecting with buyer challenges and peer references

sales discovery process playbooks

Discovery Process

Use critical goals to engage buyers and qualify forward

deal velocity playbooks

Deal Velocity

Anchor on Buyer Value to Close Deals Faster and Discount Less

upsell and success cycle playbooks

Upsell & Success Cycle

Use Buyer Goals to Expand Account Value Quicker

dynamic skills playbooks

Dynamic Skills

Build performance gains with dynamic skills reinforcement